Comments on: Networks: Friend or Foe? http://www.mikeonads.com/2008/05/02/networks-friend-or-foe/ Ramblings about online advertising, ad networks & other techie randomness Sat, 13 Mar 2010 19:51:31 +0000 http://wordpress.org/?v=2.8.4 hourly 1 By: dc http://www.mikeonads.com/2008/05/02/networks-friend-or-foe/comment-page-1/#comment-98100 dc Sat, 09 May 2009 23:50:44 +0000 http://www.mikeonads.com/2008/05/02/networks-friend-or-foe/#comment-98100 Great write-up Mike. I am a huge fan of your blog and really love your insight. After a year now, is there still no other levers other than trust & contracts? I would hope that audits now would be easier to apply... Great write-up Mike. I am a huge fan of your blog and really love your insight. After a year now, is there still no other levers other than trust & contracts? I would hope that audits now would be easier to apply…

]]> By: Paul Cook http://www.mikeonads.com/2008/05/02/networks-friend-or-foe/comment-page-1/#comment-37424 Paul Cook Fri, 16 May 2008 07:03:22 +0000 http://www.mikeonads.com/2008/05/02/networks-friend-or-foe/#comment-37424 Interesting stuff, I've already seen this sort of demographic data appearing in referrers for a very large uk website being sold "blind" through multiple networks. Personal data like age,sex and level of education could be easily captured but our view is using it would be a serior breach of EU Data Protection Law (as is making it available). We were providing referrer reports for advertisers here on network buys but they now bury their ads in iframes. As you say (and google clearly do) it's not hard to decode most adserver urls. Interesting stuff, I’ve already seen this sort of demographic data appearing in referrers for a very large uk website being sold “blind” through multiple networks. Personal data like age,sex and level of education could be easily captured but our view is using it would be a serior breach of EU Data Protection Law (as is making it available).

We were providing referrer reports for advertisers here on network buys but they now bury their ads in iframes. As you say (and google clearly do) it’s not hard to decode most adserver urls.

]]> By: » That Which I Missed Optimize Governance: Monitoring - Reporting - Governance http://www.mikeonads.com/2008/05/02/networks-friend-or-foe/comment-page-1/#comment-36411 » That Which I Missed Optimize Governance: Monitoring - Reporting - Governance Tue, 06 May 2008 19:14:22 +0000 http://www.mikeonads.com/2008/05/02/networks-friend-or-foe/#comment-36411 [...] How does Google treat Right Media redirects? Hmmm. [...] [...] How does Google treat Right Media redirects? Hmmm. [...]

]]> By: That Which I Missed http://www.mikeonads.com/2008/05/02/networks-friend-or-foe/comment-page-1/#comment-36212 That Which I Missed Mon, 05 May 2008 05:06:36 +0000 http://www.mikeonads.com/2008/05/02/networks-friend-or-foe/#comment-36212 [...] How does Google treat Right Media redirects? Hmmm. [...] [...] How does Google treat Right Media redirects? Hmmm. [...]

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