Mike On Ads » combo ads http://www.mikeonads.com Ramblings about online advertising, ad networks & other techie randomness Fri, 18 Nov 2011 00:07:32 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 Awesome Apple Combo Ad http://www.mikeonads.com/2008/09/18/awesome-apple-combo-ad/ http://www.mikeonads.com/2008/09/18/awesome-apple-combo-ad/#comments Fri, 19 Sep 2008 02:54:22 +0000 Mike http://www.mikeonads.com/?p=301 Just saw this terrific combo ad on the New York Times for Apple where the 728×90 interacts incredibly well with a fat sky on the bottom right. I must say, I wish more advertisers would engage more with the content they are appearing on. I love how the ad is meant to look like a newspaper article, integrating quite well into the NYT homepage experience. I’m sure this cost them an arm & a leg to run, but it sure as hell grabbed my attention!

Screenshot: (click to watch video)

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