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This post by Carsten Cumbrowski on data-flow in affiliate marketing gives some good insight into the inefficiencies of the affiliate marketing world. The diagrams (see below) look very similar to display — too many tiers of aggregators primarily dealing with massive segregation, lack of standards and inefficiencies.

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  • Michael

    Thanks for an interesting read, I will check some more of your posts! Thanks Mike

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    Well come!!

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    Your article was very attention grabbing and was just what I was searching for. Regards, Paul

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